Summary
Momentum Community is a US training organization born from the 2016 Bernie Sanders campaigns. Its Momentum Manual adapts Ganz and Alinsky for 21st-century movement work, integrating structural organizing with mass protest and electoral action. The Manual grounds a contemporary momentum-model for movement work.
Body
The Manual pairs relational organizing (one-to-ones, leadership development) with mass-mobilization tactics (rallies, civil disobedience, electoral campaigning), under a unified theory of change that treats the two as reinforcing each other rather than substituting. The framework was field-tested in the Sanders campaigns and adapted by US progressive campaigns since 2016. [source: momentum-community]
The accompanying Momentum Alignment Chart is the practitioner worksheet that operationalizes the framework: strategy + structure + story + tactics must align before launch.
Use it for
Designing a hybrid organizing+protest strategy for US progressive campaigns; aligning tactics with the broader theory of change; training staff and volunteers in the Momentum tradition.
Related
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- distributed-organizing
- framing-and-narrative
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