Skip to content

Overview

A directory of fillable Markdown templates for the recurring artefacts of a campaign — the documents a campaign team would otherwise have to design from scratch each cycle. Each template is a complete, copy-and-edit artifact: open it, duplicate it, fill it in, run it.

How it works

Fillable Markdown templates for the recurring artefacts of a campaign — the documents a campaign team would otherwise have to design from scratch each cycle. Each template is a complete, copy-and-edit artifact: open it, duplicate it, fill it in, run it.

The templates follow the same conventions as the rest of the wiki (see CONVENTIONS.md at the repo root) — frontmatter, ## Summary · ## Body · ## Use it for · ## Related — and are designed to be edited, not consumed. They are not authoritative wiki pages; they are worksheets you print or duplicate to use in a meeting, a one-pager, or a planning session.

When to use a template

Reach for a template when the campaign has reached the stage where the artefact’s structure is standard but its content is campaign-specific:

  • the campaign plan is the team’s operating system for the next 3-12 months
  • the action plan is the per-event / per-tactic one-pager
  • the power analysis is the diagnostic before strategy
  • the post-action review (AAR) is what you learn from what just happened

For the method behind each, follow the ## Related link to the corresponding concept page — the template is the artefact, the concept page is the reasoning.

Available templates

Cross-references

The templates plug into these concept pages (start with these if the template’s blank):

6 items under this folder.